Is GoPro, Inc. (GPRO) a Buy, Sell, or Hold?
GoPro, Inc.
NASDAQ:GPRO
$0.6978 USD
-$0.01 (-1.86%)
- Volume
- 4.89M
- Average Volume
- 8.97M
- Market Capitalization
- $119.4M
- P/E Ratio
- -0.89
- Dividend Yield
- 0.00%
- Price Target
- $5.00
- Year High
- $3.05
- Year Low
- $0.59
- Day High
- —
- Day Low
- —
- Payout Ratio
- $0.00
- Current Ratio
- $0.58
Industry, Sector & symbol
| Stock Exchange | NASDAQ |
| CEO | Nicholas D. Woodman |
| Industry | Consumer Electronics |
| Sector | Technology |
| Current Symbol | GPRO |
| CUSIP | 38268T103 |
| CIK | 0001500435 |
| Web | https://www.gopro.com |
| Phone | 650 332 7600 |
| Currency | USD |
| Employees | 636 |
| Country | US |
Liquidity
| Debt-to-Equity Ratio | -47.44 |
| Payout Ratio | 0.00 |
| Current Ratio | 0.58 |
| Quick Ratio | 0.38 |
| Cash Ratio | 0.11 |
Sales & Book Value
| Annual Sales | $651.54M |
| Price / Sales | 0.19 |
| Cash Flow | -0.02 |
| Price / Cash Flow | -37.30 |
| Price / Book | -60.93 |
Price Target and Rating
| Average Stock Price Forecast | $5.00 |
| High Stock Price Forecast | $5.00 |
| Low Stock Price Forecast | $5.00 |
| Forecast Upside/Downside | -86.04% |
| Consensus Rating | Sell |
| Rating Score(0-5) | 2 |
| Research Coverage | 28 Analysts |
Profitability
| EPS (Most Recent Fiscal Year) | $-0.59 |
| Trailing P/E Ratio | -0.89 |
| PEG Ratio | 0.08 |
| P/E Growth | 0.08 |
| Net Income | $-93.49M |
| Net Margin | -20.70% |
| Pretax Margin | -20.34% |
| Return on Equity | -201.66% |
| Return on Assets | -33.46% |
Financials Score
| AltmanZ Score | -2.86 |
| Piotroski Score | 1.00 |
| Working Capital | -149.57M |
| Total Assets | 381.36M |
| Ebit | -121.83M |
| Market Cap | 122.84M |
| Total Liabilities | 383.22M |
Poll Results
About GoPro, Inc. (NASDAQ:GPRO) Stock
GoPro, Inc. is a company dedicated to designing, manufacturing, and marketing cameras and related accessories, particularly its signature mountable and wearable imaging devices, which it officially designates as "capture devices." Its diverse portfolio features well-known products such as the HERO9 Black, HERO8 Black, Max, HERO7 Black, HERO7 Silver, GoPro Plus, and the GoPro App. Established in 2002 by Nicholas Woodman, the firm maintains its corporate headquarters in San Mateo, California. ...
GoPro Announces Financing from Founder and CEO Nicholas Woodman
2026-07-08 17:05:00
SAN MATEO, Calif., July 8, 2026 /PRNewswire/ -- GoPro, Inc. (NASDAQ: GPRO) today announced that Nicholas Woodman, the company's founder and CEO, has agreed to provide $20 million in financing to GoPro through the issuance of $20 million in aggregate principal amount of senior secured notes and warrants to purchase shares of the company's Class B common stock via entities affiliated with Mr.
GoPro Elevates Award-Winning MAX2 360 Camera Image Quality with Powerful New Firmware Update
2026-06-25 09:00:00
New Firmware Brings Professional-Grade 10-Bit Color with GP-Log, Increased 200Mbps Bitrate Recording, and Enhanced Low-Light Controls to GoPro's 360 Camera SAN MATEO, Calif., June 25, 2026 /PRNewswire/ -- GoPro, Inc. (NASDAQ: GPRO) today announced a significant new firmware update for its multi award-winning MAX2 360 camera that delivers a suite of professional image quality improvements and expanded creative controls.
GoPro: An Extremely Speculative Buy On A Binary, Event-Driven Thesis
2026-06-24 08:19:04
GoPro (GPRO) is an Extremely Speculative Buy with a base-case target of $1.45, reflecting a binary, event-driven investment thesis. GPRO faces severe distress: negative equity, ongoing dilution from a death-spiral convertible, and explicit going-concern risk, but a live strategic sale process is underway. The market misprices GPRO as a melting ice cube, while a competitive sale could deliver significant upside; downside is total loss if no deal materializes.
2026-06-09 09:00:00
GARYSBURG, N.C. and SAN MATEO, Calif.
GoPro Falls 14% As Going-Concern Warning Deepens
2026-06-02 14:22:00
GoPro (GPRO) is under fresh pressure after warning that rising memory costs and weaker sales could put its future at risk. The action-camera maker said in a Mon
2026-05-28 09:00:00
MISSION 1, MISSION 1 PRO, and MISSION 1 PRO Grip Edition — the World's Smallest, Lightest, and Most Rugged 8K and 4K Open Gate Cinema Cameras — Are Available Now; Ecosystem of Made-for-MISSION 1 Mounts and Accessories Also Available Now SAN MATEO, Calif., May 28, 2026 /PRNewswire/ -- Today, GoPro, Inc. (NASDAQ: GPRO) announced that its new MISSION 1 Series cameras, mounts, and accessories are now available on retail shelves around the world and for purchase online at GoPro.com.
GoPro and Dive With Buddy Partner to Launch GoPro Escapes Booking Platform
2026-05-26 09:03:00
SAN MATEO, Calif., and LA PAZ, Mexico, May 26, 2026 /PRNewswire/ -- GoPro, Inc. (NASDAQ: GPRO) and Dive with Buddy, Inc. today announced the launch of GoPro Escapes—a new collection of exclusive, creator-led group dive travel experiences now available for online booking at BookWithBuddy.com and on the Buddy mobile app.
2026-05-21 09:03:00
MISSION 1, MISSION 1 PRO, and MISSION 1 PRO Grip Edition Deliver Category-Leading Image Quality, Runtime, and Thermal Performance with a New 50MP 1" Sensor, GP3 Processor, and Up To 8K60 / 4K240 Video A Full Ecosystem of Made-for-MISSION 1 Mounts and Accessories – Including the Point-and-Shoot Grip, M-Series ND Filters, Enduro 2 Battery, Protective Housing, and More – Is Also Available for Pre-Order Watch the Cinematic MISSION 1 Series Launch Film On GoPro's YouTube Channel, Shot 100% On the New MISSION 1 Series Cameras SAN MATEO, Calif., May 21, 2026 /PRNewswire/ -- Today, GoPro, Inc. (NASDAQ: GPRO) announced that several products from its new suite of MISSION 1 Series cameras, mounts, and accessories are now available for pre-order on GoPro.com.
Frequently Asked Questions
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What is the current GoPro, Inc. (GPRO) stock price?
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GoPro, Inc.(NASDAQ:GPRO) stock price is $0.6978 in the last trading session. During the trading session, GPRO stock reached the peak price of $3.05 while $0.59 was the lowest point it dropped to. The percentage change in GPRO stock occurred in the recent session was --1.86% while the dollar amount for the price change in GPRO stock was -$-0.01.
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GPRO's industry and sector of operation?
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The NASDAQ listed GPRO is part of Consumer Electronics industry that operates in the broader Technology sector.
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Who are the executives of GPRO?
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Brian T. McGee | President & COO
Brian Tratt | VP & Chief Financial Officer
Rick Loughery | Senior Vice President of Global Marketing and Digital Commerce
Tim Betry | Senior Vice President of People & Places
Charles Lafrades | Chief Accounting Officer -
How many employees does GPRO have?
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Number of GPRO employees currently stands at 636. GPRO operates from 3025 Clearview Way, San Mateo, CA 94402, US.
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Link for GPRO official website?
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Official Website of GPRO is: https://www.gopro.com
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How do I contact GPRO?
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GPRO could be contacted at phone #650 332 7600 and can also be accessed through its website. GPRO operates from 3025 Clearview Way, San Mateo, CA 94402, US.
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How many shares of GPRO are traded daily?
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The average number of GPRO shares traded daily for last 3 months was 8.97M.
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What is the market cap of GPRO currently?
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The market value of GPRO currently stands at $119.4M with its latest stock price at $0.6978